Subjective models are charming but hinder clear thinking but are common and easy to understand due to their quadrant nature. In addit,ion they do not require you to motivate your conclusions which makes them charming to many, but unfortunately, this is also what’s inherently flawed with them. If you’re coaching a team e.g org leads team or dev team that uses any form of subjective prioritization model e.g. MSCW, Risk/Value, Urgency/Importance you can help them make a greater impact by introducing them to objective prioritization models. Objective models encourage conversations and creates alignment Objective prioritization models e.g. Kano, CoD, WSJF help members of organizations understand why decisions are made, and what’s…